A Pharmaceutical Leveraging Web 2.0 –In a Big Way
If you think Web 2.0 can’t be used in your company because of legal or regulatory concerns, think about this… Pfizer, the world’s largest research-based biomedical and pharmaceutical company, with its corporate headquarters located in New York, created Pfizerpedia (based loosely on Wikipedia) in 2006 and has been leveraging the interactive-community-based tool ever since. The […]
Continue Reading →Posted in: Web 2.0
Leave a Comment (7) →